Annual Growth of Social Media Users
WE BUILD
SOCIAL NETWORKING APPS
Social networking is at the core of modern communication. It’s how we catch up with our friends. It’s the new after-school mall hangout. It’s the new “Let’s grab a coffee”.
Imagine creating that sort of platform for the world. Imagine coming up with the next Facebook, Snapchat or Twitter. Even Pinterest, which has a lower market share than other big social media apps, has a value of more than $11 billion! So what are you waiting for?
Why Social Networking Apps?
Social media has become so ingrained in our daily lives, it’s as natural as eating, drinking and sleeping. Nearly everyone uses social media in one form or another, from individuals to Fortune 500 companies, and the number of users is growing year over year. Bottom line: If an app grabs on, the potential reach is huge.
Through social media we’re able to communicate and make friends with people from all over the globe. The world is not so big when we can regularly transcend borders and time zones with a few taps on our smartphones.
The Challenges of Social Networking Apps
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User Requirement
Because the premise of social networking apps is to connect with friends, your app will likely require many users for it to make sense and work how it’s supposed to. How you gain and retain users needs to be at the forefront of your business strategy. (For example, one way to increase your user base is to make it easy for users to invite their friends.)
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Privacy and Security
This is more of a concern today than it has ever been. What information you need from your users, why you need that information and how you plan to use it should be explained clearly from signup if you wish to gain their trust and establish long-term relationships.
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Monetization
How you plan to make money from your app could affect how you gain users and how they interact with your app. Don’t assume that what every other networking app is doing will work for you.
Further Considerations
Another factor to be mindful of when developing a social networking app is the sign-up process. For one, how complicated is the process? Are users required to provide a lot of information to access the platform? One idea to make signing up more efficient (and less invasive) is to give users the option to sign in with another network they are already a part of and already trust.
How We Help Social Networking Apps Stand Out
Our unique app development offering begins with our mobile blueprint. In just 3 weeks, we can deliver a fully mapped-out plan for your app build.
What you can expect to get from the mobile blueprint process:
With that, you’ll have everything you need to bring your vision to life!
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